Our proven “war room” operating model helps companies rapidly respond to situations that threaten reputation and constrain their license to operate. Our experts have been forged in the heat of hard fought political campaigns, high profile litigation, natural disasters and product recalls.
We define a crisis as any situation that threatens a company’s reputation. If a company is caught off-guard, lacking the ability to take control of a media frenzy, it can quickly find itself in a storm of negative headlines, misinformation and rampant rumors which ultimately threaten its bottom line.
We understand the ways crises develop, how they spiral out of control, and the lasting harm they can do to a company’s reputation. Today, gaining the upper hand in delivering a company’s messages, overcoming misinformation, and shaping public perception can make all the difference in how an organization emerges from a crisis.In all cases, we provide centralized media relations, coordinate government and legal affairs activities, manage outreach to target communities and third parties, ensure messages and tactics line up with legal strategy, conduct public opinion research, and oversee a variety of logistical operations. We are on-call around the clock to help our clients weather the storm, recover from the damage, and anticipate future turbulence.